Gothic Girls Gone Wild: Riverdale’s Recrafting of Betty Cooper and Veronica Lodge
Abstract...for work in progress. Doing research at Bowling Green State University's Ray & Pat Browne Library for Popular Culture Studies . For decades, the Archie comics have depicted the fictional world of Riverdale and while doing so explicitly and implicitly addressed era-relevant social issues. Two characters have consistently been at the forefront of transgressive interests since their first appearances in 1941 and 1942: Betty Cooper, sweet girl-next-door, and Veronica Lodge, privileged debutante. These characters have been reinvented and freshly envisioned in the CW’s series, Riverdale . The world surrounding Archie Andrews, already dynamic as it has been developed over an extended period of time via multiplatform storytelling, has been updated, intensified, and othered. This multilayered amplification of setting provides an effective backdrop for the revitalized Archie characters but also complicates the understanding of the degree to which Betty and Veron...